WASP3D's Social Media Tree enables broadcasters to ingest and manage social media feeds such as Twitter, Facebook and others to generate data driven graphics.
SMT enables engagement with audiences for collation of opinion polls about their programs, trending topics, advertising campaigns, contests and other live interactions with the viewing public.
The utility tool has enabled broadcasters with intelligence gathering tools to assist them to monitor “trends” in Social Media and accordingly develop their program content.
WASP3D’s Social Media Tree! Quality graphics and user friendly centralized dashboard to get your social media content On-Air, in no time!
SMT allows users to control various social media services from a centralized dashboard interface which provides a unified view of content. The unique 3 stage filter approach makes sure all junk contents are filtered out before playout.
Social media tree’s web interface provides users with centralized control of different social media services. All services are grouped under a topic which will give unified view of the content to users. The workflow engine is designed for broadcast workflow and the tasks are divided between editorial and production team.
The unique three stage filter approach makes sure all junk contents are filtered out before play out. This helps in filtering the undesired content and ensures that the desired content is delivered on-air.
Rights management is in built into the system, which inculcates hierarchy based organization of content- social media subjects are organized under a topic which can easily be correlated with a story in broadcast workflow.
By integrating Social media with the broadcast content, a broadcaster can start interacting with their viewer to increase their captive audience.