WASP3Dâ„¢ to showcase WASPi Mimosa at IBC, Amsterdam

[August 25, 2009] Noida, India - WASP3D after starting its European operations recently announced its participation at IBC Amsterdam, 2009 in a big way. The company will showcase WASP3D 2009 edition, the futuristic on-air graphics solution equipped with interactive tools & features for enhanced presentation of television content.

Key highlight of the product is its easy-to-use, touch screen based non-linear broadcast presentation tool, WASPi Mimosa. The module offers touch gestures based options (pan, zoom, rotate etc.) and advanced, inbuilt telestration tools for drawing arrows, ellipses, and highlighters on the touch panel. The demos for several interactive applications would be given on a large touch screen at WASP3D stand.

Also available on demo will be integration of WASP3D with newsroom control systems.

As a part of its strategy to penetrate the European market, WASP3D has put in place, a highly experienced business development team including industry stalwarts like M C Patel. Among other important appointments are Lee Otterway, Simon Bartlett and David Alexander. All of them have rich experience in selling and marketing of broadcast technology products in Europe.

Tushar Kothari, Director WASP3D commented, "At the time when television broadcasters are reviewing their investment strategies, we are here to offer innovative technology that can help TV channels to increase their revenues." "This IBC, we will show how easily TV stations can present their content in a much more interactive manner."

"I am truly excited to be associated with WASP3D. WASP3D is extremely easy-to-use, technically sound graphics solution equipped with best- in-the-class tools & features for creating captivating content." "Given its local presence, strong business & operational processes and solid product support, I am confident of expanding the customer base here," commented M C Patel, Director - Business Development, WASP3D Europe.

WASP3D has helped several large scale broadcast groups as well as small regional TV stations to create visually appealing on-air graphics for news, business, elections & live events and sports. Its clients in Europe include Antena 1, Antena 3, Belgacom, CNBCe, Star Khaber, GSP TV, RTV, TRT, Turk TV, TV Vest among others.

Media Contact: -
Pranav Malasi (Creative Marketing Manager)
WASP3D
Beehive Systems Pvt. Ltd.
B-37, Sector 1
Noida 201301.India
T: +91 120 430 8856
M: +91.987.112.5881
E: pranav@wasp3d.com

About WASP3D - WASP3D offers cutting-edge solutions in the area of content display and presentation for television broadcasters globally. Our innovative solutions include workflow based WASP3D on-air graphics solution, touch screen based non-linear presentation tool - WASPi Mimosa, tracked Virtual Set and WASP3D Character Generation tool.

Beehive systems has more than hundreds of installations world wide and its clients include broadcasters like Antena-1, Astro , ADMC, Al Rai, Al Watan, Dawn, MBC, SUN News, Televisa, TV9, YTN, Zee Business among others. The company employs highly qualified professionals and is headquartered in New Delhi (Noida), India and has offices in UK, USA, UAE, Singapore and Thailand.

To know more visit www.wasp3d.com

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