WASP3D to power Egyptian Presidential Elections

[April 28, 2014] Noida, India - WASP3D, a provider of On-Air Real time 3D graphics solutions has recently secured a project with ERTU (Egypt Radio and Television Union) for the coverage of the upcoming Egyptian Presidential Elections. ERTU, the public broadcaster of Egypt is operated by the Egyptian government. It awarded the contract to WASP3D in April for a turnkey solution within a given timeframe to create on-air news graphics and use of augmented reality in election presentations.

The project is already underway and is due to be completed in time for the elections in Egypt that take place on May 26-27, 2014.

WASP3D will provide ERTU, an option to use its touchscreen based module, WASPi Mimosa that allows for an analysis driven, user-interactive presentation. The graphic templates can be designed in Drone Designer module and live automated data feeds. It can also integrate manual data using Comb Builder application. The user has the flexibility to either present the content directly on the touchscreen using WASPi Mimosa or trigger the graphics via the production control room.

Commenting on the project, Mr. Deependra Rathi (Vice President) from WASP3D said: “The solution has been designed for ERTU under a very stringent timeline. For WASP3D it’s a very prestigious project yet challenging at the same time because of the political situation in Egypt. The project entails bulky live and historic data from multiple sources and the need to package and present the content more interactively.”

WASP3D will also provide a solution to integrate the election data seamlessly into immersive tracked virtual graphics using its augmented reality system. In addition to these, ERTU will receive custom application development for processing election data and further integration with real time on-air election graphics. The users will be able to create live/automated graphics and elements (text, images, videos & animations) that allows dropping them into the scene at the press of a button.

“WASP3D assembled a team of highly experienced project manager, system designers and engineers as well as graphics artists for this project. Our partner SI Systems Design is providing us with the necessary support to execute this project,” added Rathi.

A team from ERTU will be going to WASP3D’s headquarters based in Noida, India to receive hands-on training to use these solutions. Part of the training will also be held in Egypt at the ERTU headquarters.

Media Contact: -
Pranav Malasi (Creative Marketing Manager)
WASP3D
Beehive Systems Pvt. Ltd.
B-37, Sector 1
Noida 201301.India
T: +91 120 430 8856
M: +91.987.112.5881
E: pranav@wasp3d.com

About WASP3D - WASP3D offers cutting-edge solutions in the area of content display and presentation for television broadcasters globally. Our innovative solutions include workflow based WASP3D on-air graphics solution, touch screen based non-linear presentation tool - WASPi Mimosa, tracked Virtual Set and WASP3D Character Generation tool.

Beehive systems has more than hundreds of installations world wide and its clients include broadcasters like Antena-1, Astro , ADMC, Al Rai, Al Watan, Dawn, MBC, SUN News, Televisa, TV9, YTN, Zee Business among others. The company employs highly qualified professionals and is headquartered in New Delhi (Noida), India and has offices in UK, USA, UAE, Singapore and Thailand.

To know more visit www.wasp3d.com

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